However, a sitemap is perhaps the most useful for search engines, in that the maps are used to help search engines get an idea of what has changed about your website. A popular way to build natural links and network at the same time is by "guest posting." This is …

Social media marketing strategies include content seeding, which involves providing incentives for customers to share content about a brand. Your website, as well as any other digital assets you may have, is an introduction of your business to prospective consumers. Are you aware that Lucy Hall is a common name …

SEO is an industry where everybody has an opinion, and most people love to share it online. To see more results, you need to scroll through the listing and then when you click on a listing, you get other options. To help boost your business' profile on the internet, why …

Essentially, you've turned your pages into competitors and now you're fighting for pageviews and SERP ranks. SERPs will get more personalized and will take into account users' interests, hobbies, location, search history, and certainly gender. SEO specialists will also have to take into consideration a greater amount of content-related factors …

Once you've misled a visitor, you've lost their trust. Long term, having good SEO will continue to bring people back to your site. Visually, I prefer a handcrafted Lines rocking horse . Bounce InfoHost When a user quickly leaves your website after conducting a search, that is a bounce. If your …

Those off-shore SEO companies which linked everything to everyone are no longer valid in the eyes of Google. Well, ours is an imperfect world, and, as you might have heard, some self-proclaimed SEO "experts" scheme to trick search engines and inflate their rankings using black-hat, unethical methods, and in the …

Good formatting can instantly improve your page's readability. This, in turn, can improve your engagement rate. I think that another thing that I would share is that many people don't understand that SEO is really an integration of many things and bringing that integration together can be difficult. Brands are …

It doesn't necessarily have to be paragraphs of content you've paid copywriters to write or invested internal man hours to create - it could simply be a short editorial piece unique to the product. The cloak-and-dagger element makes it a little more fun. There are a number of off-page optimization strategies …

Note that this doesn't mean you should arbitrarily change your content around every month or two simply to have "fresh" material. Guest blogging is a popular and a rather safe method of gaining backlinks. A blogger offers to write a post on another blog from the same niche. He or …