The hidden agenda behind stickiness

While there are a ton of great SEO companies out there providing valuable work and helping companies to reach new heights in terms of their exposure and profits, the unfortunate fact of the matter is that there are probably more not so great SEO companies. Conduct surveys or focus groups …

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Have you thought about optimizing your TF-IDF scores?

Create a post-specific resource, and offer it for download in exchange for the email address of your visitors. When the resource is post-specific, readers are more likely to engage with the campaign, in turn boosting conversions. It also finds new ways of presenting information in its search engine results pages …

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Analyse your existing indexed pages

It could be anything from Google changing the way it looks at a certain type of link, including a new major update to their algorithm, or even recognizing something new as a ranking factor. Content includes everything from press releases, blog posts and landing page content, to videos, articles and …

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Make Use of Available Opportunities

Some companies focus on consumer promotions, trade promotions, or both. At its core, SEO is about user intent. Search engines, like Google, want to provide users with results that are relevant to their queries and offer the utmost value. Therefore, it's no surprise that the best and most relevant pages …

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SEO challenges large scale user platforms face

You do not need to avoid talking about a topic altogether, but link to the most relevant page when you do so. The goal is to make your content easy to digest and make it so your users have no trouble understanding what you've put on your site. The page …

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How to survive your first encounter with html

Because of the popularity of mobile and speech-to-text, the focus for a program should be more on natural language. This is even more important when working with clients, as you need to gather knowledge and insights while still meeting client demands to complete work. Other than optimized and compressed media …

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How we improved our quality in two days

your home page or blog listing pages). Put your money into marketing until you build a Web presence and set aside the revenues. You can eliminate sets of duplicate pages by consolidating them to a single URL using redirects or canonical tags. My grandson would love a well made classic …

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